American music executive, concert promoter, and DJ. As of September 1, 2017, he is the President of LiveStyle, North America. Prior to joining LiveStyle, he was the founder and CEO of HARD Events, a brand which has put on popular music festivals since 2007 and was subsequently purchased by Live Nation Entertainment in 2012. He has performed professionally as a DJ under the name Destructo for over 20 years, touring across the world. He is credited with being a leader in the electronic music genre in North America, helping to bring artists like Deadmau5 and Justice into the mainstream..